Elise Balsillie is the Head of Thryv Australia & New Zealand. Thryv is a platform that provides small and medium-sized businesses with the tools and software they need to scale up, streamline, and succeed in the modern business world.

In this episode, Elise discusses her career journey and how Thryv has helped businesses across Australia and New Zealand modernise and digitise when faced with an overwhelming number of options. She explains that customers are seeking authenticity and highlights the importance of consistent, meaningful, and authentic engagement online and in person. Elise also suggests ways to incorporate AI to enhance workflows, improve customer engagement, and streamline data processing, ultimately delivering a better customer experience.

Accurate bookkeeping is one of the most powerful tools you have to manage and grow your business. Learn why good record-keeping matters and how to implement it effectively.

Carri Crawford, Co-founder of Bitcoin Treasury Solutions, joins The Bottom Line to unpack everything business owners need to know about Bitcoin — from its beginnings to how it’s transforming modern finance. Learn the essentials of secure Bitcoin adoption, compliance, and its growing relevance in the Australian business landscape.

The session unpacked the opportunities and challenges of Bitcoin in today’s evolving financial landscape; from its practical business applications and global investment trends to governance, risk, and energy considerations.